YANGON—Qatar’s Ooredoo today announced that it will become an official partner of the Myanmar Football Federation (MFF), said Ross Cormack, chief executive officer of Ooredoo Myanmar.
“We are proud to show our support towards the Myanmar Football Federation and Ooredoo is committed towards building sports and sportsmanship across the country. Football brings the entire nation together from all walks of life – we believe we have found a great partnership with the MFF,” he said.
“Through our discussions with the MFF we plan on working together to develop communities which will keep us both connected to football fans in Myanmar. We share similar values, so our partnership will work really well for both of us.”
The sponsorship includes all national teams, both men’s and women’s, including youth teams. The firm will support a full grassroots programme to develop talented young footballers into the stars of the future. This sponsorship is timely, as all the Myanmar national football teams are ready to participate in the 27th SEA Games.
“We are very honoured to receive such tremendous support from an international organisation like Ooredoo. This support will allow us to be successful in all the MFF development programmes and international games,” said Zaw Zaw, president of the Myanmar Football Federation.
Also, Ooredoo recently announced its sponsorship of French Ligue 1 champion Paris Saint-Germain, a professional association football club based in Paris. A major focus of the agreement will be the development of youth and community support, as both of them will launch a community coaching programme in the Middle East, North Africa, and Southeast Asia, which will include football clinics for young people.
The coaching clinics will be designed to create life opportunities for young people and all football teams under the Myanmar Football Federation. Ooredoo and Paris Saint-Germain will bring qualified coaches and training programmes to Myanmar, with a focus on outreach to underserved communities and supporting youth in these communities.
Recently, Ooredoo announced their official partnership of Myanmar Chinlone (caneball) Federation and Special Olympics Myanmar.
“We are committed to sponsoring the things that people in Myanmar care about most, both nationally and regionally, that can really make a difference in their everyday lives. At a national level, we will continue with our successful existing sponsorships,” said Ross Cormack.
Ooredoo is a leading international communications company delivering mobile, fixed, broadband internet and corporate managed services across markets in the Middle East, North Africa and Southeast Asia. The company reported revenues of US$ 9.3 billion dollars (Ks 9.12 trillion) in 2012 and had a consolidated global customer base of more than 92.9 million people as of December 31 last year, according to its official website.
Source: ELEVEN Myanmar