US hotel giant Hilton Worldwide opened its first Myanmar HOTEL IN Nay Pyi Taw on October 17, with four more hotels planned for the country.
The US$50 million hotel is the first of Hilton’s planned five HOTELS INMyanmar that are set to open by 2017 in partnership with local conglomerate Eden Group.
“The reason why we work with Hilton is that it has huge expertise and connections in marketing in the international market. For us, that kind of thing is not possible to do,” said Eden Group chair U Chit Khaing.
“We just know how to offer good service, and not more than that. So we need to work with an international business group.”
As a government city, Nay Pyi Taw draws relatively few tourists though receives many business visitors. U Chit Khaing said he is not worried the hotel will have trouble turning a profit in the long term, as he believes in Hilton’s expertise.
“However, we expect we will face a loss for the first one-and-a-half years,” he said.
Hilton Worldwide Southeast Asia vice president William Costley said he thinks Nay Pyi Taw has lots of potential as the future of development in Myanmar.
“51 years ago we started our first HOTEL IN JAPAN, and people also asked the same question, why we are there,” he said.
Hilton Nay Pyi Taw will employ about 400 people including some foreign staff, and sits on the former home of Eden Group’s Thingaha Garden hotel. It will have some 202 rooms, including two large presidential suites, and an Olympic-sized pool as well as a range of other amenities.
“Eden has follow Hilton’s rules 100 percent, included the employees’ living standards [when building and operating the hotel],” said U Chit Khaing.
The hotel will be completely run by Hilton, though Eden Group is involved in other aspects of the business.
Hilton Worldwide joins two other international brands, Park Royal and Kempinski, which are also operating in the capital.
Hilton and Eden Group also plan a further four HOTELS IN Bagan, Inle, Mandalay and Ngapali, all to be complete by 2017.
Source: MYANMAR TIMES
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