Colonel Sanders comes to town

US chain KFC opened its first outlet in Burma’s commercial capital Rangoon on Tuesday, becoming the first major Western fast-food chain to establish a foothold in the once-isolated country. Its first outlet is on Bogyoke Aung San Road in central Rangoon and can seat up to 240 people. “It has been our dream for a […]

Myanmar smells fast food success as KFC heads for Yangon

YANGON — There is something in the air around Myanmar’s developing restaurant industry. It smells a lot like standard fried chicken, but this time it is seasoned with a liberal dash of high-end optimism. In a significant development for the country’s nascent fast food sector, Yum! Brands of the U.S. recently announced that its KFC […]

Myanmar Is Ripe to Be Marketing’s New Frontier

A dusty street vendor taps on the taxi window. He’s not peddling flowers along the thoroughfare in Myanmar’s business capital of Yangon. He’s touting homemade copies of the country’s foreign-investment law and import-export regulations. Myanmar is open for business. After two decades of isolating sanctions, this Southeast Asian country represents one of the few places […]

US fast food chains trailing in Myanmar

Singapore’s Chewy Junior already has several outlets in prime locations in Yangon. Korea’s Lotteria & BBQ Chicken are just opening their first few outlets in Yangon in April. Malaysia’s Mary Brown announced that they will open 20 restaurants in the next 5 years in Myanmar. What is missing are the US fast food giants like […]