Chevrolet

With Sanctions Eased, US Sees Economic Potential in Myanmar

August 12, 2016 by thiha

STATE DEPARTMENT — U.S. officials are looking to boost economic engagement with Myanmar, a country that has been dubbed by some as “the final frontier” because it is one of the last markets largely untouched by Western companies. The United States imposed heavy economic sanctions on Myanmar in 1997 over the ruling military junta’s repression […]

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Myanmar welcomes US move to ease more sanctions

May 19, 2016 by Thiha

YANGON – A US decision to pare back economic sanctions on Myanmar could unclog investment as the country claws its way out of poverty, Aung San Suu Kyi’s civilian government said Wednesday, welcoming the move. Suu Kyi’s party took power in March after clinching a majority at last year’s election, the freest in generations for […]

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Chevrolet Launches Colorado High Country for Wealthy Yangon Urbanites

February 10, 2016 by thiha

Chevrolet, a division of American automaker General Motors, has launched its new Colorado High Country model in Myanmar to cater to the premium segment of a largely urban target market in the country. Chevrolet said the Colorado is one of its “most important product in Myanmar”, and High Country is designed to help grow Chevrolet’s […]

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Burma’s New Auto Policy to Promote Manufacturing, Say Experts

June 1, 2015 by thiha

RANGOON — Domestic and foreign car industry experts will convene over the weekend to hash out details of a new automobile policy geared toward streamlining Burma’s ownership, manufacturing and import practices. The Myanmar Automobile Policy Conference will take place at the Union of Myanmar Federation of Chambers of Commerce (UMFCCI) in Rangoon on May 31. […]

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KFC spreads its wings in Myanmar

May 7, 2015 by thiha

Yangon – Kentucky Fried Chicken (KFC) is poised to become the first major US fast food retailer in Myanmar, the company’s local business partner announced on Tuesday, as the long-isolated nation braces for an influx of international food outlets. The fried chicken retailer, one of the world’s largest restaurant chains, plans to open its first […]

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Jaguar Land Rover rolls into growing Myanmar market

March 24, 2014 by thiha

Myanmar is witnessing something that few people could have imagined just two or three years ago: New, high-end automobiles are starting to hit the roads as the economy of the once-shunned country gains… Most of the vehicles on the streets of Yangon and other major cities are still either second-hand imports or ancient cars that […]

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Chevrolet opens new centre in Myanmar

December 16, 2013 by thiha

Chevrolet has opened a Brand Experience Centre and is launching a three-tier corporate social responsibility (CSR) campaign as part of its unique entry strategy in its newest market of Myanmar. Chevrolet earlier announced that it would enter that country by appointing Pacific Alpine Myanmar as its exclusive distributor. Pacific Alpine Myanmar plans to establish a […]

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Pacific Alpine to distribute Chevrolets in Myanmar

July 16, 2013 by thiha

General Motors Southeast Asia Operations recently enlisted Pacific Alpine for distribution, sales and servicing in Myanmar, with the first Chevrolet showroom scheduled to open next quarter. Models will be sourced from GM’s manufacturing facilities around the world to meet the specific requirements of consumers there. Southeast Asia Operations president Martin Apfel said this was a […]

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