Bates Returns to Myanmar to Handle Ooredoo Business

Hong Kong-based ad agency Bates CHI & Partners has announced the appointment of Milla Chaplin as Strategic Account Director in Myanmar to focus on its Ooredoo business. Chaplin, a former WPP fellow, will be responsible for strategic planning and senior account management, with a focus on research and insights, Bates, which is part of British […]

Global titan WPP aims to ‘shake up’ the market

WPP CEO Sir Martin Sorrell and Michael Lim, chairman of TODAY Ogilvy & Mather, discuss their plans for Myanmar on June 4. (Kyawt Thiri Nyunt/Myanmar Times) The holding company that manages more than US$70 billion of advertising globally a year for its clients, including Coca Cola and Unilever, has accelerated its drive to establish itself […]

Myanmar under the microscope

Market research multinational TNS sets up shop in Yangon and says lots of companies want to know what makes local consumers tick. Myanmar’s first international licensed market research consultancy now has more than 10 international clients, after carrying out the largest ever consumer studies in the country. Jason Copland and the TNS Myanmar team pose […]